Givenchy PLAY presentation.



Last Saturday, November 14 at 8:00 p.m. in Ultrafemme Luxury Avenue Shopping mall took place the presentation of Givenchy’s new masculine fragrance called PLAY, which is ideal for men with a modern lifestyle, dynamic and creative. Play has two different interpretations but they have a common structure: Play Eau de Toilette, more appropriate for the day, sparkling, smooth and sensual style and Play Eau de Toilette Intense ideal for night, more powerful and attractive.
The presenter of the fragrance, who arrived in a white limousine with a silver briefcase, joined his group of friends to cheer and entertain the audience with a dance performance inspired by the iconic representative of the fragrance: Justin Timberlake.
The dancers invited the audience to discover the mysterious content of his briefcase which contained the fragrance PLAY uncovered the other fragrances in the interior of the store.
During the event, Ultrafemme offered samples to publicize the scent of PLAY, and at the end of the night, was held a raffle of 3 ipods to fragrance buyers.